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Category: Uncategorised

Paid MediaIs Twitter Dying? The Demise of a Social Media Giant

Last year Twitter saw a drastic change in its direction with Elon Musk taking over the tech giant. Earnings since...

Tech SEOHow to recover long lost URLs after a site migration

A site migration is a project that requires a lot of planning, analysis and, generally, stress from the team undertaking...

Digital PR9 Ways to Measure the Success of a Digital PR Campaign

At Passion, we believe in transparent reporting – but with digital PR, it can sometimes be tough to know...

EducationalHow to Create High-Converting Display Ads

When it comes to advertising your products and services online, display ads are one of the best ways to do that. However, you don’t...

SEOBacklinks: What are They and How Do I Get More of Them?

What are backlinks? Where do they fit into my SEO strategy? How do I get more backlinks? If...

PPCHow To Make Your Remarketing Ads More Effective

Remarketing ads can be an essential part of an advertisers marketing strategy and it’s a great way to win businesses that might...

SEOThe Importance Of Video Content Marketing For SEO

As we all know the digital world is constantly evolving and if you’re not up to date, it’s easy to fall behind....

How-ToHow To Pitch Content Marketing Ideas Successfully

Working in an agency, especially in a creative role, you learn pretty quickly that coming up with an awesome idea is only half...

UncategorisedThe Benefits of AB Testing for Web Builds

AB testing (also known as split testing or multivariate testing) is a web design and development term that’s used­ to describe the...